NFL

​Week 5 Fantasy Football Market Share Report: The Red-Zone Touches Are There for Kenyan Drake

The 2020 season has shown us that anything can happen. With a steady stream of top-tier fantasy assets going down with injuries in the early going -- including the likes of Saquon Barkley, Christian McCaffrey, Michael Thomas, Davante Adams, Nick Chubb, and Austin Ekeler going down for large stretches -- depth at running back and receiver is crucial.

Here are some players who may not jump off the page but have a solid share of their team's opportunities, giving them the potential to provide a much-needed lift to your fantasy squad.

Rushing Market Shares

David Montgomery, Bears

The Chicago Bears don’t have the look of a 4-1 team, but what is “the look” anyway.

In the 4-1 start, David Montgomery has been the clear focal point of Chicago's rushing attack. It's hard to get too excited about any Bear outside of Allen Robinson, but with Tarik Cohen lost for the season, Montgomery has the job to himself.

While Montgomery's 10 carries don't look all that fun, the Bears were ultra pass-heavy in Week 5 and ran it only 14 times. Montgomery got 10 of the Bears' 13 running back carries with Cordarrelle Patterson seeing the other three (Nick Foles had one rushing attempt). And without Cohen in the mix, Monty added 7 receptions for 30 yards on 8 targets.

Montgomery is a volume-based RB2, and he could be more valuable as the season progresses and players keep dropping like flies.

Le’Veon Bell, Jets

Le'Veon Bell was back in the New York Jets' backfield in Week 5, garnering a 59 percent share of the running back rushing attempts.

The Jets are a bad team, but Bell looked decent in his first game back. He handled 13 carries for 60 yards and added one reception for 7 yards on his lone target. Frank Gore had 9 attempts for 30 yards and no targets.

Bell will likely see a lot of negative game scripts, but we know what we can do as a pass-catcher. And it's possible he sees more work in the weeks ahead as he gets back to full health.

Receiving Market Shares

Henry Ruggs, Raiders

After an exciting start in Week 1, Henry Ruggs went down for a few weeks and left us wondering what we might have in the first receiver taken in the 2020 NFL Draft.

In Week 5, we found out. He’s awesome. Yes, it was only 3 targets and a 10 percent target share. But on those targets, Ruggs snagged 2 receptions for 118 yards and one touchdown, showcasing his big-play ability.

Ruggs is explosive, and since he’s on his bye in Week 6, he may be less likely to be rostered. Go get him before the targets and fantasy points go up.

Christian Kirk, Cardinals

Christian Kirk is the forgotten man -- at least for now. On this past Sunday, his 5 receptions for 78 yards on 7 targets were good enough for a 20 percent target share for the Arizona Cardinals.

It's a muddled receiver group with DeAndre Hopkins as the alpha, and Kirk, Larry Fitzgerald and Andy Isabella occasionally flashing. In Week 5, Kirk, Fitz and Hopkins all had seven looks apiece while Isabella got three targets.

If Kirk can cement himself into a number-two role, he's going to have some blow-up weeks as the big-play, vertical weapon in the Cards' attack. It's a good time to buy-low on Kirk.

Red Zone Market Share

Kenyan Drake, Cardinals

Kenyan Drake has had a disappointing season after being a round 2 pick in a lot of fantasy leagues. But one thing Drake has going for him -- at least for now -- is he's getting volume, especially in the red zone.

Drake's 16 red zone carries are the ninth-most among all backs, and his 61 percent red zone rushing share ranks 11th. His nine carries inside the 10-yard line sit 10th at his position, and he had three such carries this past week.

The negative is that Drake has only 2 touchdowns on those 16 red zone attempts. With Chase Edmonds getting buzz and looking like the more explosive back, Drake has become a depreciated asset. But Edmonds has a mere three red zone rushing attempts, and Edmonds was out-carried by Drake 18-3 in Week 5 -- though Edmonds had 6 targets to Drake's 1.

If the red zone usage holds -- which is no small "if" given how well Edmonds has played -- Drake makes for an intriguing buy because the touchdowns should come eventually.

N’Keal Harry, Patriots

N'Keal Harry's eight red zone receiving targets have him tied for second in the NFL. Harry’s production is good enough for 40 percent of the New England Patriots' red zone receiving target share.

Harry has quickly emerged as a favorite of Cam Newton's. With Newton likely returning to the lineup for Week 6 and Harry netting only one touchdown on his eight red zone targets, the opportunity for positive regression is there for Harry the rest of the way, starting with a nice Week 6 matchup against the Denver Broncos.