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TechCrunch
FanDuel Acquires Sports Analytics Company numberFire
numberFire Gets Scientific About Fantasy Football Picks

Legal Sports Report
FanDuel Acquires numberFire: Eccles Says Starting To ‘Think Of Ourselves Less As A Fantasy Sports Business’

MSNBC
Company numberFire changes the way we watch sports

MIT Sloan Sports Analytics Conference
Started from the Bottom: Building a Business with Big Data

Pittsburgh Post-Gazette
Steelers to win Sunday by 8.3 points